Playbook offers a comprehensive suite of shareable links designed to help creators effectively promote their app channels and products, thereby enhancing subscription and one-time purchase sales. By strategically utilizing these links, you can streamline user navigation, provide targeted content access, and optimize your marketing efforts. Below is an overview of the available links and their applications.
From your home page, you can select "Share" in the top right hand corner. From there, all relevant links for the products you've launched will appear. If you're offering a subscription, you will see all four links below. If you've only launched one-time purchase programs, you'll only see your channel deep link there. Please note that if your channel is Exclusive, you will not see the gifting link option - Exclusive creators that want to gift subscriptions can do so via discounts.
If you've launched subscription programs and navigate to your 'Subscription' tab, you can select the "Links" button in the top right hand corner to view all relevant links there:
Additionally, if you select the "Share" icon for a particular program (subscription or one-time purchase), you'll see the relevant links appear:
Another link that can be used is a workout deep link, which can be found in the 'Workouts' tab of a program, selecting the three horizontal dots to the right of a workout, then selecting 'Copy Link':
Another link that can be used is a discounted checkout page link. If you've created a promotional discount for either your subscription offering or one-time purchase program, this link can be found in the 'Promotions' tab, selecting the three horizontal dots to the right of the promotion, then selecting 'Copy Link':
Lastly, you can generate a campaign link to drive traffic and track performance across the platforms you use (Facebook, Instagram, TikTok, etc.). You may use it to measure engagement, boost conversions, and optimize your strategy. This can be done by selecting the 'Marketing' tab, then selecting 'Start':
From there, you can enter the campaign name, select the source, and select "Generate Link":
Once generated, you can copy the link and close the window:
Below is a reference guide for the name, example, and description of each link:
Name of Link | Link Example | Description |
Channel Deep Link | A link that directs users straight to the app giving them a glimpse of your channel. This will prompt them to download the app if they haven't already | |
Channel Landing Page | Use this link to direct users to your Channel's Landing page (Use this link to launch your app) | |
Subscription Checkout Page | Links a user straight to where they can check out and purchase your monthly or annual subscription | |
Gifting Link | This link can be used by your users to purchase/gift an annual subscription for another user | |
Program Deep Link | A link that directs users straight to the app giving them a glimpse of your program | |
Program Landing Page | Use this link to direct users to your Program's Landing page, with the full context of your program | |
Program Checkout Page | Links a user straight to where they can check out and purchase your program | |
Workout Deep Link | This link will bring a user straight to a specific workout. It will Gift them this single workout if they don't already have access. Exclusive and non-exclusive creators can set a workout as "Free" in the dashboard, and share the link the same way. | |
Discount Checkout Page | Use this link to bring users straight to a checkout page with your discount code already applied | |
Campaign Link | Share this unique link to drive traffic and track performance. Use it to measure engagement, boost conversions, and optimize your strategy effortlessly |
By integrating these shareable links into your marketing and communication strategies, you can provide both potential and existing subscribers with direct access to your content, facilitate seamless transactions, and effectively track the success of your promotional efforts. Regularly sharing these links across your social media platforms, newsletters, and other communication channels will enhance user engagement and contribute to the growth of your subscription and user base.